The Custodians of Failure

You are in a discussion about how to do something better at work. There is good agreement that the practice needs to be changed. The idea of the meeting is to canvass suggestions to be evaluated after a series of meetings to generate ideas. The discussion is going well, and then. One of your organisation’s […]

10 Elements That Generate Remarkable

By Patrick McFadden As I have said before, we don’t need more average products or services. Instead, we need remarkable products and services. Specifically, we need products and services that “are worth making a remark about.” Something worth making a remark about simply means word-of-mouth and word-of-mouse. These products and services have in them the following […]