By Dennis Fischman : Does your organisation use volunteers? Then you know they’re more than just do-gooders. Your volunteers are: Hands doing work your staff don’t have to do Eyes perceiving things you might miss Voices, speaking for you and about you to their friends Donors! People who give their time are more likely to […]
The One Way to Get Donors to Give Again and Again
Does your nonprofit live and die by donations? Chances are you’re dying. You work so hard to get a donation, especially at the end of the year. By next year, however, more than half those donors–59%–will disappear. You will never hear from them again. It’s even worse with new donors. Three-quarters of them […]
Lead By Sharing Others Ideas
As a leader in your company and in your field, please share your own experiences. It’s a good thing to do! Your stories–and the lessons you’ve learned–will be valuable to your colleagues when they face similar challenges. You can share your stories and lessons in person, or on social media, or in a blog […]
How This Climate Change Campaigner May Help People Embrace Your Cause
Working in the not for profit sector can be mighty rewarding, but it can also be frustrating at times. Don’t know about you but for me a time of major frustration is after toiling away to promote your Cause you find that others, groups or communities just don’t seemed to be as engaged as you […]
Your Nonprofit’s Impact … on My Cat
“Uh-oh, we’re almost out of Clark Bar’s medicine,” I thought. “Time to order it again.” Clark Bar is a venerable gentleman cat of 18 years. He has a problem with his thyroid, so I give him soft tablets of methimazole mixed in with his wet food. I order the tablets from a compounding pharmacy […]
Chopsticks, Hammers, and Social Media
My dear father could never master the use of chopsticks. He resented people who did. Whenever we went out to a Chinese restaurant and other people reached for the sticks, he would grumble, “A fork has always been good enough for me. I don’t know why it’s not good enough for you.” I think of […]
What Bait Do Fish Like?
An important skill for getting along with others is “versatility”. If we are versatile we can move freely from person to person, from one topic to another. We interact with many people and we find it constructive to be able to adapt, to be flexible. Getting a good reputation for versatility means we find ways […]
5 Reasons You Need Great Communications Even If You Don’t Need Donors
Okay, readers, I’m asking your opinion. Who’s right here? The CEO of a large not for profit organisation recently said to me: “Our organisation gets almost all its funding from government, not from donors. We get almost all our clients through referrals, not from publicity. We need good relationships with state and federal governments and with other providers. […]
Why Does Your Work Matter? Tell the Story
By Dennis Fischman “I never really understood what our not for profit did until I heard what we did for my friend.” That was a Board member speaking. The not for profit the Board member (let’s call him Paul) served was trying to end poverty in the local community. Preventing evictions, and keeping people in their […]
Seven New Rules of Marketing
By Patrick McFadden Over the past few years I’ve had the good fortune to speak and consult with start-ups and established organisations. Through my experience I have come up with the seven new rules of marketing that I think every start-up and small to midsize for profit or not for profit organisation should […]