Are Your Volunteers Tiggers Or Eeyores?

By Dennis Fischman : Does your organisation use volunteers? Then you know they’re more than just do-gooders. Your volunteers are: Hands doing work your staff don’t have to do Eyes perceiving things you might miss Voices, speaking for you and about you to their friends Donors! People who give their time are more likely to […]

The One Way to Get Donors to Give Again and Again

    Does your nonprofit live and die by donations? Chances are you’re dying. You work so hard to get a donation, especially at the end of the year. By next year, however, more than half those donors–59%–will disappear. You will never hear from them again. It’s even worse with new donors. Three-quarters of them […]

Lead By Sharing Others Ideas

  As a leader in your company and in your field, please share your own experiences. It’s a good thing to do! Your stories–and the lessons you’ve learned–will be valuable to your colleagues when they face similar challenges. You can share your stories and lessons in person, or on social media, or in a blog […]

Why Should Not For Profits Bother With Social Media

    When people hear that I consult to not for profits on communications, sooner or later, they ask me, “Dennis, is it really worth it? Can I raise funds for my organisation on social media?” I’m sorry, people, but those are two different questions. Question 1: Are Social Media Worth It for Your Organisation? First, […]

Your Nonprofit’s Impact … on My Cat

  “Uh-oh, we’re almost out of Clark Bar’s medicine,” I thought. “Time to order it again.” Clark Bar is a venerable gentleman cat of 18 years. He has a problem with his thyroid, so I give him soft tablets of methimazole mixed in with  his wet food. I order the tablets from a compounding pharmacy […]

Chopsticks, Hammers, and Social Media

My dear father could never master the use of chopsticks.  He resented people who did.  Whenever we went out to a Chinese restaurant and other people reached for the sticks, he would grumble, “A fork has always been good enough for me.  I don’t know why it’s not good enough for you.” I think of […]

What Bait Do Fish Like?

An important skill for getting along with others is “versatility”. If we are versatile we can move freely from person to person, from one topic to another. We interact with many people and we find it constructive to be able to adapt, to be flexible. Getting a good reputation for versatility means we find ways […]

5 Reasons You Need Great Communications Even If You Don’t Need Donors

Okay, readers, I’m asking your opinion. Who’s right here? The CEO of a large not for profit organisation recently said to me: “Our organisation gets almost all its funding from government, not from donors. We get almost all our clients through referrals, not from publicity. We need good relationships with state and federal governments and with other providers. […]

Areas to Address in a Workplace Social Media Policy

Cases of employees losing their jobs for careless social media postings have been well documented in the media over the last few years, and sometimes have gone before the courts. With the self-publishing nature of social media and the desire to share opinions on all sorts of issues, comes the very real possibility that something […]