Note To Leaders of Cause-Based Organisations
To effectively lead your organisation from good to great could I respectfully suggest you:
Don’t follow, lead & pursue.
Don’t copy, create & cultivate.
Don’t start, finish & complete.
Don’t sit still, move & shift.
Don’t fit in, stand out & be extraordinary.
Don’t sit quietly, speak up & with boldness.
Of course, don’t do all of these all the time, but more often. And start transforming yourself from a good to a great leader – your cause needs YOU!
About Patrick: He is Cause and Effective’s marketing advisor and the author of the Indispensable Marketing Blog. You can also follow him on Twitter. If you would like to guest post on B-Cause, check out our guidelines here.